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2Complete our questionnaire at checkout
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3We will build your website
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4Your new website is live in 48hrs
Your music artist website creates a direct-to-fan distribution channel for selling music and merchandise that cuts out the middle person and any commission they take. This means that you’re going to have a higher gross profit margin, which will ultimately mean more money in your pocket. So if you are all about making more money with your music, then having your own personal website built is for you.
This is something that social media cannot do because, as you know, social media is essentially a one-size-fits-all brand identity that includes ads and distractions and other elements vying for your attention. If you really want to convey who you are as an artist and have complete control in the process, having an artist website built is the way to go.
Building an artist website allows you to put all your marketing communications in one place, from an electronic press kit that music journalists can download to tour dates that music promoters can access to your music videos, pictures, bios, and essentially everything you have to deliver to fans and press. You can house it all in one place and update as necessary, making it convenient for you and the people you’re trying to deliver your content to.
The other day, I was helping an artist get booked and, of course, the promoter asked the artist for his website URL. What are you going to say? You don’t have one? You can get a pro website made without a lot of investment. The way I look at it, a music artist website totally legitimizes you and makes a statement about your professionalism. If being a true professional is important to you, then building a website is a necessary move.
When you host an artist website, you essentially own a piece of real estate on the web that is not going anywhere. Your fans are always going to be able to find you and you’re always going to be able to find your fans because you can collect emails and own that contact info and relationship. We don’t know what’s gonna happen to any given social media platform. Think of MySpace or Vine. I don’t remember those platforms sending me an email with the data from my fans when things tanked. That info just vanished. Build a website and own the information.